It is a sign of the times: the revolution is finally here. Women’s looks are not the only focus of attention in the media; how men look is equally important. The male form is the centre of attention in all media circles from the world of fashion, advertising and entertainment. The overall number of men who are openly talking about being dissatisfied with the way they look is growing at an astounding rate.

The world is no longer interested in the man who has a regular wardrobe, does not care about the shape of the body let alone caring for those pitiful toenails. The image of the modern man is trimmed to perfection: the muscular bulges of the shoulder lading onto toned abs, a well looked after beard and flawless hair coupled with a great smile on the face. Gone are the days when men were required to look and behave like brutes for reasons unknown.

The skin that matters!

According to a survey, men’s skincare industry stood at an impressive $3.3 million in the year 2013 alone. This goes to show that men have now become aware of the importance of their skin and how it helps in making the right impression, particularly on the members of the opposite gender. It is encouraging to look at men from all races and cultures persevering to look their best and indulging in all kinds of skin treatments that make them shine.

Not only are men looking after the texture and tone of their skin, but they are catering to grooming other features such as caring for those brows to get the perfect face. Men who like to change the frame of their face more often opt for procedures such as waxing; whereas, others would rather keep it simple and find repetitions a nuisance, cosmetic surgeons have a wide range of options to make them feel at ease.

The Rise of the Metrosexual Man!

With idols such as Bradley Cooper, Channing Tatum and Robert Pattinson, a growing number of men are making sure that they look as sleek as their favorite celebrities. This obsession with good looks has lead men into a stricter diet and workout regimes coupled with healthy lifestyle changes. The metrosexual man knows his strengths and knows how to use them to his advantage both in the corporate world and his personal life.

Currently, the trend towards having a V-shaped body with well defined pectorals and biceps is ruling all parts of the world. Add to it a lustrous head of hair and great skin and the metrosexual completes the definition of perfection in the human form.

It is important to note that the definition of the good looking man does not necessarily imply that only Caucasian men are charming. According to a 2010 study, mixed-raced men were the most appealing amongst the lot according to millenials. Regardless of the race you belong to, the changing times of today’s world strongly suggest that men do not ignore themselves at any cost.

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